With the boom of Poker as a more socially excepted sport, the
competition to receive media attention is beginning to naturally thicken quite a
bit. Other online casinos have already veered off into the world of ridiculous
promotion, like Golden Palace casino that continue to lower the bar of guerrilla
marketing tactics. Online poker site usually keep their guerrilla marketing
tactics restricted to sending tournament winners to major televised poker events
bedecked in branded clothing.
Well, some in the industry seem to be raising eyebrows and
Bodog.com and it's more blatant disregard for the current gray place that online
poker holds in the United States government. With a reality television series
that has been completed, but not being broadcast on general American networks,
Bodog is attempting to make the online poker world an even more mainstream part
of the general public.
For the most part this effort is working to make both online
poker and Bodog more familiar household names. but some of the more
outspoken efforts to get attention made by founder Calven Ayre are not pleasing
all on the online poker home front. Including are brash claims to be in
sponsorship talk with organization like the NFL and NCAA, good deed touting, and
a reputation in Hollywood for trying to pitch a reality show in which young
women would compete in order to mother Calvin Ayre's child in exchange for ten
million dollars. Not exactly the message of reputability that many online poker
sites would like to project.
